
Most advisors are trained to lead with the portfolio. It's familiar ground, but it's not where your business-owner clients live, and it's not what makes you indispensable to them.
Business owners rarely separate their business from their financial future, even though it's often their largest asset and biggest source of risk. Yet most advisor conversations start with the portfolio, not the business.
In this webinar, you'll learn how to start where your clients already are, and turn that shift into a stronger, more valuable practice.

Laurie Barkman, MBA, CEPA, CMAA
Founder, The Business Transition Sherpaยฎ
Laurie Barkman is a nationally recognized business transition advisor, former CEO, author, and creator of the B.U.I.L.T. By Designโข framework. She led a $100 million business through its acquisition by a Fortune 50 company. Today, Laurie advises founder-led companies on increasing enterprise value, preparing for transition, and aligning business success with personal financial goals.

Michael Lalibertรฉ, MSPFP, MPAS, ChFC, CEPA, CFSLA
Founder & CEO, Coastal Family Wealth Advisory
Michael Lalibertรฉ helps business owners integrate business value, personal wealth, tax strategy, and long-term transition planning into a coordinated financial plan. Michael brings a practitioner's perspective on how advisors can strengthen relationships and create greater value through meaningful business conversations.

Laurie Barkman, MBA, CEPA, CMAA
Founder, The Business Transition Sherpaยฎ
Laurie Barkman is a nationally recognized business transition advisor, former CEO, author, and creator of the B.U.I.L.T. By Designโข framework. She led a $100 million business through its acquisition by a Fortune 50 company. Today, Laurie advises founder-led companies on increasing enterprise value, preparing for transition, and aligning business success with personal financial goals.

Michael Lalibertรฉ, MSPFP, MPAS, ChFC, CEPA, CFSLA
Founder & CEO, Coastal Family Wealth Advisory
Michael Lalibertรฉ helps business owners integrate business value, personal wealth, tax strategy, and long-term transition planning into a coordinated financial plan. Michael brings a practitioner's perspective on how advisors can strengthen relationships and create greater value through meaningful business conversations.
Join Laurie Barkman and Michael Laliberte to discover practical conversation strategies you can use immediately.
Start the conversation immediately with a free companion guide delivered to your inbox the moment you reserve your seat.
๐๐ฎ๐ป'๐ ๐ฎ๐๐๐ฒ๐ป๐ฑ ๐น๐ถ๐๐ฒ? ๐ฅ๐ฒ๐ด๐ถ๐๐๐ฒ๐ฟ ๐ฎ๐ป๐๐๐ฎ๐ ๐ฎ๐ป๐ฑ ๐๐ฒ'๐น๐น ๐๐ฒ๐ป๐ฑ ๐๐ผ๐ ๐๐ต๐ฒ ๐ฟ๐ฒ๐ฐ๐ผ๐ฟ๐ฑ๐ถ๐ป๐ด.

Seven practical questions that help you uncover priorities, deepen trust, and identify planning opportunities before major business decisions are made.
Start the conversation immediately with a free companion guide delivered to your inbox the moment you reserve your seat.

Seven practical questions that help you uncover priorities, deepen trust, and identify planning opportunities before major business decisions are made.
๐๐ฎ๐ป'๐ ๐ฎ๐๐๐ฒ๐ป๐ฑ ๐น๐ถ๐๐ฒ? ๐ฅ๐ฒ๐ด๐ถ๐๐๐ฒ๐ฟ ๐ฎ๐ป๐๐๐ฎ๐ ๐ฎ๐ป๐ฑ ๐๐ฒ'๐น๐น ๐๐ฒ๐ป๐ฑ ๐๐ผ๐ ๐๐ต๐ฒ ๐ฟ๐ฒ๐ฐ๐ผ๐ฟ๐ฑ๐ถ๐ป๐ด.